🌎 16th Edition of Ventana Sur to be Hosted in Uruguay

The Marché du Film – Festival de Cannes, National Institute of Cinema & Audiovisual Arts of Argentina (INCAA) and Uruguayan Film & Audiovisual Agency (ACAU) are pleased to announce a new partnership to bring the 16th edition of Ventana Sur, Latin America’s premier audiovisual market, to Uruguay. 

Scheduled to take place in Montevideo from 2 to 6 December 2024, this will be the first Rioplatense version of the market and the first time Uruguay will host Ventana Sur, providing a unique opportunity for the country to welcome key players from the international audiovisual industry. This move also underscores Uruguay’s growing influence as an audiovisual hub in Latin America, fueled by robust policies for sector development, international recognition of its artistic and technical talent, and extensive experience in producing national and international works. 

The Marché du Film – the business wing of the Festival de Cannes renowned for attracting the world’s leading buyers, sales agents, producers, distributors and international talents every year – has been instrumental in making Ventana Sur a key event on the international film calendar. The Marché du Film’s vast network and expertise, combined with INCAA’s in-depth knowledge of the Latin American market, have transformed Ventana Sur into an indispensable platform for audiovisual professionals. 

Since its inception in 2009, Ventana Sur brings together over 4,000 accredited participants annually, including more than 250 buyers and sellers from across five continents. Attendees include representatives from major networks and international platforms who engage in business conferences, pitching sessions, one-on-one meetings, roundtables, and workshops. The event plays a crucial role in fostering international co-production, financing, and distribution of Latin American content. 

This exciting new chapter for Ventana Sur not only highlights Rio de la Plata’s role in the global audiovisual landscape but also promises to strengthen the ties between Latin American and international film industries, paving the way for innovative collaborations and groundbreaking projects.